And honestly, I feel like I could stop there and you’d know what you need to know… but I’m going to tell you more anyway.
This is the blog for the “ads are too confusing,” won’t-touch-Ads-Manager-with-a-10-foot-pole, wanna make bank but still have integrity girls…
But it’s so much more than that.
I’m here to talk about ALL the sides of entrepreneurship — the exhilarating, the heartbreaking, the downright stressful — and always give you something helpful you can walk away and use this week.
I’m Brooklyn Grotte, and I’ve watched hundreds of coaches panic when customer acquisition cost creeps up. The knee-jerk reaction? Cut the ad budget. But according to Invesp’s 2024 research, a 1% increase in conversion rate can reduce CAC by 10-20%—which means the problem isn’t how much you’re spending on ads. It’s what happens after someone […]
I’m here to deliver exactly that.